13K views · 126 reactions | Introducing the long awaited and highly touted release of the Rapala Slab Rap. A multi-species hard bait, this search bait puts off a ton of vibration with a slightly more minnow-like profile, and is proven to put fish on the ice! | Rapala Ice | Facebook
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The Rapala Rippin' Rap is a perfectly balanced lipless crankbait that outperforms others when fished like a jig—whether snap jigging deep, casting in wind, or working shallow flats. Its unique vibration, flash and sound triggers aggressive strikes from walleye, white bass, bass and even crappie... making it an essential tool for Midwest anglers looking to catch active fish! | AnglingBuzz
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6.5K views · 201 reactions | Swedish angler, Mathias Holgersson heads out to the Swedish archipelago and takes us through the new Twitchin' Rap and shares three ways he likes to fish this wide-profile lure. | Rapala | Facebook
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