A drop in search traffic is a reminder that technological advancement can displace long-established tech giants.

Apple Inc is "actively looking at" revamping the Safari web browser on its devices to focus on artificial intelligence ...

You can get more precise YouTube video results using natural language prompts in Gemini. Search smarter and find exactly what ...

According to Bloomberg, Apple's head of services Eddy Cue hinted that Safari, the default browser across iPhones, iPads, and ...

The iPhone maker has an uncertain path ahead: shiny but less smart hardware or a smarter Siri that turbocharges everything.

This trend has serious financial implications. Google reportedly pays Apple up to $20 billion annually to remain Safari’s ...

Google is disputing Apple executive Eddy Cue's claim that Safari searches declined, asserting that search queries from Apple ...

Apple is actively exploring AI-powered search options for its Safari browser, prompted by a recent dip in Safari searches ...