He does those Apple keynotes, he starred in a "Severance" promo, and oh, yeah, he controls Apple TV+. But none of that was ...

Apple Inc. made an unusual pitch in its bid to save a lucrative search partnership with Alphabet Inc.’s Google, saying that ...

The iPhone maker has an uncertain path ahead: shiny but less smart hardware or a smarter Siri that turbocharges everything.

When the iPhone 16 Pro launched in September, commercials with Snoop Dogg touted it as the first iPhone built for Apple ...

Alphabet stock sank after senior Apple executive signaled that the iPhone maker was looking at search engine alternatives for ...

Apple Intelligence isn't in the best of terms. However, there's a way to make Siri and Apple Intelligence a little bit better ...

Miller Wealth Advisors shaved off a small slice of their Apple holdings, selling just 1.7%, while still clinging to a juicy ...

Tariffs are arguably the least of Apple's problems right now, though, if you dig deeper into its historical results. A lack ...

Apple Intelligence 2.0 is set to bring major AI upgrades, including a smarter Siri, and more at WWDC 2025. Here's what’s ...

Apple Intelligence launched last year as Apple’s first take on “AI for the rest of us.” But it’s a new year, and in just a ...

This vibe-coding tool is only being tested inside Apple; the company hasn’t decided whether to release the platform to outside developers.

Phone and iPad maker Apple (NASDAQ:AAPL) reported Q1 CY2025 results , with sales up 5.1% year on year to $95.36 billion. Its ...