WhatsApp is finally making its move toward monetisation. WhatsApp will be introducing ads on its Status screen, the first ...

Even Microsoft – admittedly, not exactly the ad tech North Star – is offering directional clues. The company recently ...

In today’s Digest, we discuss the UK Data bill passing without the AI Copyright clause, a UN rapporteur urging green ...

As third-party identifiers fade and walled gardens dominate deterministic signals, precision requires more than matching ...

Today’s digital economy is largely built on intent monetisation through ads, keywords, and affiliate links. But when users ...

Amazon has announced its integration with Disney Advertising’s Real time Ad Exchange (DRAX), becoming the third demand-side ...

Tappx, the leading ad tech company offering technology for in-app, web, and CTV digital advertising, has disclosed its carbon ...

The Aceex team announced the launch of a new editorial series on its blog offering exclusive event reports, data-driven ...

Leading ad tech company Adnami has announced the appointment of Stevie Antonioni as its new managing director, UK. The hire ...

The sun has been shining down on Cannes too, of course, as the ad tech industry gathered once again in the South of France to ...

During the quarter, impact.com invested in several product updates, released industry-leading research, and welcomed more ...

In the lead up to ATS Singapore 2025, Shailley Singh, executive vice president, product & chief operating officer at the IAB ...