Advertisers using broad-match campaigns will automatically be eligible to have their ads displayed, offering brands a chance ...

Marketers adopt cookie-free strategies and push for transparency as quality inventory takes priority in open web programmatic ...

Kantar has unveiled India’s most creative and effective ads of 2024, with legacy brands dominating the rankings. D2C and ...

He steps into the role after nearly three years at the company, where he previously led the relief oils, talc and skincare business ...

UP has turned a page in the sensory playbook; this time with sound. In an exclusive with BestMediaInfo.com, PepsiCo India’s ...