How a pair of Star Wars Crocs and a viral group chat led LSU’s Jake Brown to score a unique NIL deal, and a championship ...

As the NCAA clears a billion-dollar settlement, high school athletes across the U.S. are navigating evolving NIL laws — with ...

Texas A&M’s Trev Alberts outlines post-settlement revenue sharing, calling for bold modernization and leadership to reshape ...

Here are the 10 women's college basketball players with the highest NIL valuations entering the 2025-26 season.

Penn State introduced the ROAR+ platform in partnership with Playfly Max and Lockerverse, per a release. Penn State described ...

We take a look at the top eight NIL valuations coming into 2025 according to On3. Where do Ohio State players land?

WILLIAMSPORT — A former Penn State basketball player says he was offered a $60,000 Name, Image and Likeness (NIL) contract ...

The landscape of college athletics is undergoing a seismic shift with the rise of name, image, and likeness (NIL) rights. As ...

In 2021, the NCAA began allowing college athletes to earn money via their name, image and likeness (NIL) rights. Millions ...

Purdue guard Braden Smith is one of five finalists for the NIL Store's Highest Earning Male Athlete for 2025. He was the Big Ten Player of the Year as a junior.

Rep. Joe Tate introduced House Bill 4643 to prevent the NCAA from limiting student-athletes' NIL rights in the state of ...

The University of Wisconsin and its NIL collective have sued the University of Miami, saying it knowingly induced one of the ...