“The White Lotus,” with 24 nominations, was the most-watched drama nominee so far this year, ranking as the No. 16 ...

The Sports Hub finished with an 11.6 overall in the men 25-54 demographic, covering April 3-June 25. WEEI was seventh with a ...

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Big Dumper helped drive a big boost to ratings for Monday night's Home Run Derby. ESPN said Tuesday that viewership for Cal ...

Nielsen is in the midst of a battle to count TV audiences of the future, but the company just disclosed it’s still having problems counting them in the present.. The media-measurement giant ...

Nielsen ratings are the bedrock of how TV networks and media agencies set prices, and many advertisers build out placement of their clients’ commercials by “mirroring” audience levels from ...

first-party data Media Rating Council NFL ratings Nielsen Nielsen Big Data+Panel. About Andrew Bucholtz. Andrew Bucholtz has been covering sports media for Awful Announcing since 2012.

Nielsen definitely has its critics — probably including every fan of a TV show that was ever cancelled due to low ratings. A fairly eloquent critique comes from analyst Arash Amel , research ...

Nielsen Ratings have been the industry standard in television since the 1950s, but some of the company’s data has been called into question. Skip to main content. Open menu Close menu.

Nielsen is debuting a new ratings metric later this year which it is excited about called Nielsen One. This will be a replacement for their current C3 ratings metric.

How Imprecise are Nielsen Ratings? Think of it this way. There are 25,000 Nielsen families out of 114.5 million television-owning households, or .02183 percent.

Now the VAB is asking for a third-party audit of Nielsen ratings in the past year. “I am conveying to you in the strongest possible terms the VAB’s profound dissatisfaction and concerns with ...