From stadiums to the Super Bowl, Kendrick Lamar’s 2025 domination continued this week, when it was announced that he will be a new brand ambassador for Chanel, beginning with the brand’s Spring 2025 ...

Kendrick Lamar’s second Gatorade ad uses “peekaboo” and a powerful voiceover to explore how loss fuels greatness. As the first musician to front a Gatorade campaign, Lamar continues to redefine how ...