Amid drooping sales, customers have taken to social media to slam Starbucks for making changes to its stores and some of its ...

Starbucks Corporation (NASDAQ:SBUX)’s stock has run into trouble in 2025 as it has gained a modest 2% year-to-date.

Niccol said Starbucks was founded on customer experience, and wants to return the brand to a position of excellence.

Starbucks' CEO Scored in His First Year. Now Comes the Hard Part. Brian Niccol has led Starbucks for almost a year, and it has been a bumpy ride to revamp the coffee chain's brand. Wall Street thinks ...

Brian Niccol has led Starbucks for almost a year, and it has been a bumpy ride to revamp the coffee chain’s brand. Wall ...

Advance Auto Parts Inc. (NYSE:AAP) shares are trading lower on Thursday. The company reported second-quarter adjusted ...

Tapestry, Inc. (NYSE:TPR) stock tumbled in premarket trading Thursday despite topping Wall Street forecasts for the fourth ...

CEO sets a new service goal for baristas in order to improve in-store experience for customers, changes happen at stores across the U.S.

Processed-food giants and produce growers are tweaking products and ads to reach the Make America Healthy Again movement. But ...

Starbucks is accelerating its operational turnaround with Brian Niccol's new "Green Apron" model, targeting a 4-minute order ...

Starbucks’ ultimate goal, its CEO says, is to return a community coffeehouse vibe to the world’s largest coffee shop chain.

Starbucks' ultimate goal, its CEO says, is to return a community coffeehouse vibe to the world's largest coffee shop chain.