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Transatlantic insight consultancy Basis Global has launched a specific division dedicated to B2B insight, and hired former ...
Madrid-based social media management and marketing firm SAMY Alliance has rebranded as SAMY, giving its network of agencies a ...
In San Jose, California, broadband market data and managed services provider Calix has launched an insights hub, with ...
London-based CX and data platforms provider Dotdigital Group has acquired Social Snowball Holdings, a US-based influencer, ...
Experian has expanded its relationship with online fan platform Fandom, offering marketers more than 2,400 ready-made Experian audience groups directly within FanDNA Helix, the platform's first-party ...
In the US, augmented data quality platform Qualytics has raised $10m in a Series A funding round, and will scale its teams for engineering, product management, customer success and sales. The funds ...
Ipsos has launched Collective Innovation, an AI-enabled program promising to help business, marketing and insight leaders ...
In the US, cross-industry group the Coalition for Innovative Media Measurement (CIMM) has launched an action plan to ...
LA-based integrated insights and marketing agency Bovitz has appointed LRW / Material veteran David Sackman as its new CEO, ...
ESOMAR has updated its Code of standards, in collaboration with the International Chamber of Commerce (ICC), to reflect ...
Nielsen has added CTV coverage to its Ad Intel product, giving clients a more comprehensive view of spending on the ...
European data collection firm Norstat has acquired Rotterdam-based Sample Solutions, which focuses on high-quality B2B and ...
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