Our weekly roundup of the latest appointments and account wins news from EssenceMediacom, Django Digital, Banijay Asia, HRX, ...
By blending localised marketing, digital personalisation, and RM-driven engagement, it is fast-tracking its $200 billion Net ...
Only about 11% of women regard financial stability as a critical partner selection criterion, according to a study by ...
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Valentine’s Day marketing needs to move past the idealised and embrace the real, authentic experiences, argues the founder of ...
In his first visit to India, the Canva co-founder and chief product officer identified the country as a key growth driver in ...
BigBasket has launched a Valentine’s Day campaign contrasting its rapid delivery service with the waiting game in modern ...
Bata India’s new campaign celebrates the real stars of every wedding—the guests who bring the party to life. It embraces ...
Despite its strengths, the new entity’s biggest challenge will be getting its pricing right in a highly cost-conscious market ...
It is harnessing India's booming augmented reality ecosystem to drive brand engagement and monetisation with immersive ...
From handpicked product suggestions to predictive assistance, Findability Sciences' CMO feels that AI-driven personalisation ...
The report estimated that the market is set to reach Rs 1,64,137 crore in 2025, adding an incremental Rs 10,730 crore.
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