The lawsuit argues the NCAA should allow all student athletes a fifth year of eligibility, not just those who took a redshirt ...

Julian Lewis is building businesses as he competes to become the new starting quarterback for Deion Sanders at Colorado.

Charlie has the ability to attract sponsors, many who already work with his father ... which could put his NIL valuation well ...

Elijah Jeudy, a defensive tackle at Nebraska, says NIL helps him provide for his family. But the changing landscape will see ...

New Michigan State athletic director J Batt won't begin work for a few weeks, but he faces plenty of challenges as he takes over in East Lansing.

After missing three of the last four NCAA Tournaments, Louisville baseball is back in the postseason. How NIL spending helped ...

Texas Tech is in the college softball world series final because of a Stanford transfer who couldn’t see past $1 million. | ...

Last season, Hubert Davis made it clear changes would be coming at North Carolina. He promised to hire a general manager to ...

Former UT player Zakai Zeigler challenged NCAA rules seeking compensation for his NIL amid the DOJ interest, hoping to secure ...

Kentucky basketball legend, John Wall opens up about the impact of NIL, why he’s glad he missed it, and how much he might’ve ...

The Kansas men’s basketball team has a preseason opponent set for the next two seasons. KU will travel to Louisville, ...

Open any social media app, search up “portal” or “NIL” (name, image and likeness) and there will be a host of opinions ...