Mattel is launching a new toy brand called Brick Shop, and it's aimed squarely at LEGO enthusiasts. Mattel enters the ...

I f you haven’t built anything out of Lego bricks since you were a kid, you might be surprised to learn how popular Lego is ...

Toy makers say toys are an important part of a child's growth and development, but President Trump insists children don't ...

More than just plastic bricks, the new Mattel and Hot Wheels Brick Shop sets also include metal pieces, extra accessories, ...

Mattel is throwing down the gauntlet in the battle of the bricks by unveiling their new Brick Shop brand, and they’ve brought ...

The Mattel Brick Shop collection lets you piece together premium versions of iconic Hot Wheels vehicles.

Maker of Barbie dolls warns of potential price increases for US shoppers and suspends financial guidance for 2025 ...

Mattel Brick Shop debuts 1:12 Mercedes-Benz 300 SL model with 1,600 pieces and metal parts Includes swappable accessories, ...

Mattel, an enormous name in the toy car world and owner of the Hot Wheels brand, sees what Lego has created wants in on this ...

Mattel has unveiled its new Brick Shop brand and Hot Wheels is a part of it too. Aimed at giving Lego a serious run for its ...

Mattel's latest project was a complete surprise: the Brick Shop Hot Wheels collectibles are a bold step forward, and I ...