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F delays its next-gen EV truck and van to 2028, betting that smaller, cheaper models will drive long-term profitability.
Ford is launching a new electric platform aimed at reducing costs, which will introduce a family of affordable vehicles ...
It’s all about simplification, slashing production costs and passing on the savings to the user, resulting in a lower cost of ownership.
Ford says the “Model T moment” of the electric vehicle era is here. That includes a brand-new $30,000 midsize electric pickup truck, which w ...
Ford said Monday it will invest $5 billion into a new assembly line and battery production to build EVs, including for a new, unnamed model that Ford says will be the most affordable electric pickup ...
The automaker said it would spend $2 billion to overhaul a Louisville, Ky., factory to build a new line of affordable, high-tech EVs, and it aims to launch the pickup in 2027.
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