According to Borrell Associates, a research and consulting firm that tracks local advertising, while overall broadcast radio ad revenue has steadily declined from $11.3 billion in 2013 to $9.1… By ...

A Mediaocean report found radio ad spending will fare about the same as last year, while dollars should increase for social media, digital, connected TVs and search. By Glenn Peoples The modern music ...

For all the attention that Spotify’s free tier and podcasting get, broadcast radio dominates ad-supported audio in time spent. That’s particularly true in older demos, according to a new Nielsen and ...

Radio is sitting pretty — digital ad revenue has topped $1 billion, according to the Radio Advertising Bureau and Borrell Associates. Local radio stations' revenues grew 25% in 2019 and are forecast ...

Editor’s note: This article was excerpted from Advertising Without an AgencyfromEntrepreneur Press. A well-produced radio spot can inspire the imagination likenothing else. Without a video aspect, the ...

Radio continues to dominate ad-supported audio listening, whether at work, home, or in the car – even among Millennials and Gen Z. Edison Research’s full Share of Ear results for 2024 show nearly 90% ...