If you opt for the basic, ad-supported version of Prime Video, you won't be able to watch with Dolby Atmos or Dolby Vision.

With rising competition and costs, the two ad-free platforms are now turning to a newer, more promising revenue stream ...

Welcome to the Money blog, Sky News' personal finance and consumer hub. Today: an Omaze house is at the centre of a planning ...

The over-the-top ad combines the energy of Grand Theft Auto with the drama of the NBA Finals — all created by AI. Is it a ...

Set to roll out by the end of 2025, the partnership allows Amazon's ad platform to serve commercials across top streaming ...

Feel like you're sitting through more ads on Prime Video? Well, it's not your imagination. The streamer has quietly ...

Amazon is now reportedly looking to align with broader industry practices, where platforms like Hulu, Paramount+, and Tubi ...

Amazon Prime Video has reportedly doubled the ad load for its ad-supported tier, now showing four to six minutes of ...

PRIME viewers may start to notice more ads when watching their favourite shows and movies as Amazon ramps up changes. Adverts ...

Amazon has quietly increased the number of ads it shows from around 2 to 3.5 minutes per hour earlier this year, to now 4 to ...

Amazon has quietly increased the ad load on Prime Video to between four and six minutes per hour, according to a report from ...

Amazon is now showing four to six minutes of advertisements per hour on its Prime Video streaming service. That's about ...