It's time to create your Halloween look. And if what you planned isn't working out, or you need some tweaks, here are some ...

If you don’t have a Halloween costume yet, no worries. Celebrity makeup artist Ashunta Sheriff-Kendricks joins TODAY’s Jenna ...

Adding the right lip liner can help ground the look, but we understand if your approach to makeup is more one-and-done.

Follow these easy tips by a makeup brand founder on how to do your makeup this Karwa Chauth. Learn how to prep your skin what ...

With Halloween falling on Saturday, Oct. 31, there's not a lot of time left to practice. Whether you're planning a witch, a ...

Learn how to apply eyeshadow with this easy to follow makeup tutorial for beginners.

Mally Roncal, 54, is a renowned makeup artist who has seen every makeup mistake in the book. She’s also the go-to for superstars like Jennifer Lopez, 57, and Beyoncé. But it is her authentic approach ...

Discover the best eye highlighters tested by makeup artists and ELLE editors for a brighter, more defined eye look.

While leopard print is so fashion-forward you can pull it off year-round, it's ideal for a sultry leopard (or cat) costume on ...

Makeup artist Brittany Whitfield shows us how to achieve a chic and seamless ...