Much like the book, the project will follow the story of the 1999 US women’s national soccer team, which won the FIFA Women's World Cup against China in an intense penalty-kick ...

The catalog was not the only way American Girl transported young minds into the past. Each historical doll had her own book series, which offered a first-person account of her life, providing an ...

The American Girl brand has posted five consecutive quarters of sales growth, but sales have fallen from their peak in the mid-2010s. The brand’s stabilization comes as parent company Mattel faces ...

American Girl is marking its 40th anniversary with a bold redesign of its beloved historical dolls, prompting swift backlash on social media. The Mattel-owned brand announced Wednesday the launch of ...

They’re all a little too grown up. American Girl is celebrating its 40th anniversary, and to celebrate, Mattel, Inc. announced it’s reimagining its beloved historical characters through a ...

American Girl is announcing a new collection of its classic dolls, and the release is garnering reactions from fans online. On Wednesday, Feb. 11, American Girl announced it would mark its 40th ...

American Girl wants to recapture the generation who first loved the iconic brand through the release of a new book later this year written specifically for adult readers that continues Samantha’s ...

Add Yahoo as a preferred source to see more of our stories on Google. Every single detail of the whole experience thrilled me: purchasing something I valued with my own money, learning about Manhattan ...

Beloved American Girl character Samantha Parkington is all grown up now in an upcoming novel by Fiona Davis that coincides with the brand’s 40th anniversary. Parkington, one of American Girl’s three ...

American Girl dolls have been a major part of the culture since the 1980s, so naturally, fans have intense feelings about the newly released "modern era" editions. The doll company is currently ...