A "big" change could be coming soon to 23XI Racing. It's been an up and down season for 23XI Racing in the NASCAR Cup Series.

It is safe to say that Dale Earnhardt Jr. knows a thing or two about NASCAR. The former Cup Series driver turned analyst and ...

With the Coca-Cola 600 just days away, 23XI Racing provided an update on Bubba Wallace's latest sponsorship deal. Wallace is ...

Michael Jordan's brand teams up with Swarovski Crystals to surprise 23XI Racing's female employees with a sparkling gift.

Is Bubba Wallace back in the Coca-Cola Racing family? It sure seems that way ahead of the Coke 600 at Charlotte Motor ...

When Kurt Busch was told of the damage that came from his Pocono crash, he was devastated. The post Bubba Wallace Shares His ...

Bubba Wallace is one of NASCAR’s most influential and dynamic figures, known for both his talent on the track and his ...

XI Racing announced on May 22, 2025, that Bubba Wallace's official soft drink partner, Coca-Cola Consolidated, will become the team's new sponsor amid their legal battle with NASCAR.

Pinnacle Financial Partners and 23XI Racing announced an expanded partnership on Tuesday, which will see the companies extend their longstanding partnership in ...

XI Racing announced today that Coca-Cola Consolidated has joined the team as an official sponsor and the official soft drink partner of Bubba Wallace and the No. 23 team. Based in Charlotte, N.C., ...

See which Cup Series drivers are on the upswing, plus those who had a rough night in Sunday's Coca-Cola 600 at Charlotte ...

Eric Church ‘s Nashville bar, Chief’s, was unveiled today as the sponsor for the #67 car for Corey Heim, who will be making his second start of the season for 23XI Racing.