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Duolingo sees a spike in TikTok refugees learning Mandarin
‘TikTok refugees’ turning to RedNote are rushing to learn Mandarin on Duolingo
Duolingo shares have jumped this week, as the number of Americans learning Mandarin on the app has soared 216%. That's as China's RedNote is now the most downloaded free app on Apple's App Store ahead of the TikTok ban.
Duolingo Sees 216% Jump In Mandarin Learners As TikTok Users Migrate To RedNote
"First of all, the Chinese are so nice, they're so sweet and so welcoming. They've over here teaching us Mandarin."
‘Welcome, TikTok refugee’: Duolingo sees a 216% spike in U.S. users learning Mandarin
Millions are joining RedNote ahead of the TikTok ban. But the app’s default language is Mandarin. “Oh so NOW you’re learning mandarin,” Duolingo tweeted on Monday.
TikTok is set to be banned. Here's what happens next.
The 'biggest winner' of a potential TikTok ban? Duolingo. Here’s why.
As "TikTok refugees" flood to Chinese site RedNote, language learning app Duolingo has reported an over 200% spike in people learning Mandarin.
What we know about the TikTok ban
Welcome back to Week in Review. This week, we’re looking at the impacts of the looming TikTok ban in the U.S., including the “TikTok refugees” moving to
It's official: TikTok is set to be banned. Here's what happens next.
TikTok had argued otherwise before the justices last week. “There is no doubt that, for more than 170 million Americans, TikTok offers a distinctive and expansive outlet for expression, means of engagement,
41m
Duolingo’s Brilliant Social Media Marketing Move
Duolingo capitalized on the sudden interest in Mandarin learning tied to the TikTok ban and RedNote’s rise. Similarly, small businesses can monitor cultural shifts—whether through social media trends, ...
2d
TikTok Hadn't Even Been Banned Before the Backlash Started
Whatever US politicians were hoping for, what they got was a huge increase in users signing up to Duolingo to learn Chinese ...
21h
Advertisers worry about the TikTok ban's damage while holding out hope the app won't 'go dark' for long
With the TikTok ban upheld, advertisers are implementing contingency plans. But they hope the app returns as Meta and Google ...
20h
Why is TikTok banned; why is it a security risk?
A week after hearing arguments from both sides, the Supreme Court upheld a federal law that bans TikTok in the U.S.
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