Marcoms group Publicis has closed its acquisition of LiveRamp, allowing it to create what it calls an 'end-to-end plug-and-play AI growth engine.' LiveRamp is headquartered in San ...

Ipsos has appointed Lifeng Liu as Chairman and CEO, Asia Pacific and China (APAC), effective today. Liu already holds those two titles for Greater China, and the expanded role brings this region ...

UK-based res tech firm Indico Labs has released its first PowerPoint add-in, SlideMap, which automates the production of repeatable reports such as trackers, multi-audience studies and standardised ...

Australian audience measurement body OzTAM is working with Nielsen to bring census-level viewing data for Netflix' Ad Tier into its VOZ solution. This will give users a single, unified currency ...

In Australia, Ipsos iris is to offer audience data for web sites and apps on a weekly basis, starting this Friday, November 6th. The more frequent delivery should help media planners spot and analyse ...

In the UK, a new research panel recruited via real-world communities has launched. ComVerus is majority-owned by investor Touchstone Partners, which is part of recently-founded SHARCC Group. ComVerus ...

Connors, ISG provides services including digital transformation and other change management, sourcing advisory, strategy and operations design, market intelligence, technology research and analysis.

Obsero promises clients the ability to track and understand how AI tools including ChatGPT, Gemini, Claude, Perplexity and Google's AI Overviews are recommending their brand, using metrics for ...

Broadcast software and data group RCS Worldwide, whose subsidiaries include analytics firms Media Monitors and Mediabase, has appointed Tammy Halcomb as SVP of Products, and Merideth Kelly as SVP of ...

Consumer data company Circana is working with AI transformation company Ode with Anthropic, to develop technology for 'faster ...

In London, open-standard semantic analytics platform Querio has launched with a $5 million seed funding round, and says it ...

Consumer intelligence firm NIQ is collaborating with Google, adding its global retail and product intelligence to the tech ...