Mischief’s campaign for SOAR aims to expose a legal loophole that can make prosecuting sexual assault more difficult.

The buzz around J.Crew’s influencer collaborations is the result of Chief Marketing Officer Julia Collier’s deliberate casting strategy: choosing content creators unexpected enough to catch consumers’ ...

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot. (Scroll down ...

As agency retainers give way to shorter contracts, five cash management habits help owners forecast, protect payroll, and build reserves through unpredictable cycles.

AI is supposed to make ad agencies more efficient. But what happens when it becomes so efficient that it starts undermining the business model? That’s the premise of “The Chat,” the latest industry ...

Marketers should prioritize clear messaging, calibrate AI creative to consumer sentiment and build multi-week social plans beyond the Big Game itself on Feb. 14, 2027.

M+C Saatchi and Peel’s tourism stunt has Icelandic knitters join meetings and stitch together one-word summaries.

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot. (Scroll down to watch them all.) ...

Megan Thee Stallion teamed up with Droga5 for a creepy circus-themed trailer promoting her annual Vegas party.

Rivian’s Ghostbusters campaign, Pringles’ burial urn and Twix’s Zombie Claus show brands how to win Halloween 2026 with ...

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll ...

Jen Martindale, the team's head of marketing and communications, joins the Marketer's Brief podcast to explain how the Cubs decided to launch a microdrama series.