Nintendo Co. pulled its products from Amazon.com Inc.’s US site after a disagreement over unauthorized sales, meaning the e-commerce company missed out on the recent debut of Nintendo’s Switch 2 — the biggest game console launch of all time.

The Nintendo Switch 2 remains unavailable on Amazon as of writing, with the Japanese company opting not to sell the console directly on the e-commerce platform. Fans and potential customers who rely heavily on Amazon have started to question this notable absence, with a new report speculating on the real reason behind it.

The Nintendo Switch 2 is one of the biggest pieces of electronics in the world right now, and Amazon have almost cost itself on that front big time.