Engagement pods, bought comments and fake followers are reshaping influencer marketing. Explore how follower fraud impacts ...

The new Škoda Slavia builds on that legacy with its design, presence, performance and European engineering. And when a car ...

Explore how ads.txt and sellers.json help Indian advertisers verify programmatic supply chains, identify authorised sellers ...

Explore how jewellery, apparel and travel brands plan for India's winter wedding season through consumer insights, digital ...

Explore how CTV and retail media are converging to connect streaming ads with shopping, improve measurement and drive ...

Personality rights and deepfakes: how court orders and India’s new IT Rules give creators a legal shield against AI ...

Somewhere in a Mumbai studio last year, a team of designers put the finishing touches on a face that did not exist. Every eyelash was rendered, every strand of hair simulated, every micro-expression ...

World Cup 2026 advertising lessons: from McDonald’s exit to Levi’s covered logo, see what brands learned and what it means ...

Generative video cost is rewriting ad budgets. See where AI video ads beat a production shoot, where they don’t, and how to ...

Can award shows and reality TV sustain CTV premium ad rates beyond cricket? Here is what advertisers and streaming platforms ...

Programmatic guaranteed is back. Here is why premium publishers are pushing fixed deals again and what it means for ...

Cross-border creators are helping Indian influencers build NRI and global diaspora audiences. Here is what brands and ...