Meta Platforms has been offering European Union an ad-free ... This means ads will be targeted at users based only on what they see during their current session on Facebook or Instagram going back no more than two hours, plus minimal personal information ...

The Facebook and Instagram owner faces pressure in Europe to ask before using data to target ads or train artificial intelligence.

Meta Platforms plans to offer Instagram and Facebook users in Europe the option to receive "less personalized ads," the tech giant announced on Tuesday, in an effort to allay regulators' mounting concerns.