Strong by Zumba is not a dance class, it’s a high-intensity exercise routine that is unlike anything Zumba Fitness has ever offered. The company‘s first entirely new workout program debuted just one ...

If it wasn’t for the movie “Grease,” a dot-com failure, a mother’s advice, nearly running out of money, a key change in a business model and a boost by the celebrity Pitbull and his pals, one of the ...

Forbes contributors publish independent expert analyses and insights. I write about the intersection of entertainment, tech & business. Zumba Fitness is, I have to say, not my kind of game, being as ...

It's a no-brainer: dance-fitness craze Zumba is good exercise. Try not working up a sweat mimicking the up-tempo jigging of a Zumba instructor, successfully or otherwise, and so much the better if you ...

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Zumba has a vast global following, with an estimated 15 million participants in its dance workouts. Unlike other fitness companies, Zumba makes its money through instructor training and licensing.

ALTHOUGH I’VE tried organized dance a number of times, I usually feel like a donkey on the dance floor. I have a severe aversion to looking stupid. So when I decided to take my first Zumba class, I ...

Zumba Fitness publisher sees share value dip 34 percent after earnings report; confirms closure of Boston office, layoffs at QA facility. Zumba Fitness publisher said to have enacted substantial round ...

Redfoo of LMFAO and Zumba are spreading a 'sexy' reminder for people about the importance of confidence and fun in fitness. In the TV and social media spot, we hear the inner thoughts of women waiting ...

Adults of all ages and fitness levels can enjoy a free Zumba class at 6 p.m. Nov. 11 at Mentor Public Library’s Main Branch, ...

Lil Jon, the rapper/DJ known for his one-word catchphrases and affinity for getting “crunk”, put his signature emphatic words to work in a new way last night at the Wonderland Ballroom. The eccentric ...