GameSpot may receive revenue from affiliate and advertising partnerships for sharing this content and from purchases through links. Microsoft is sponsoring a college football bowl game, with the first ...

FRISCO, Texas - The first-ever Xbox Bowl college football bowl game is set to be played in Frisco this month. The game marks the Xbox brand's entrance into the college football scene, a pairing which ...

The Bahamas Bowl is dead, and the Xbox Bowl is taking its place. ESPN Events announced on Thursday that Missouri State will face Arkansas State in the first-ever Xbox Bowl on Dec. 18 at Ford Center at ...

Microsoft Xbox is no stranger to outside-of-the-box marketing collabs. Just this year, the company launched Xbox-branded Crocs and limited edition SpongeBob controllers, partnered with LG to bring ...

The College Football bowl season is underway, and the first-ever Xbox Bowl took place on December 18--and what a sight it was. Arkansas State defeated Missouri State 34-28 to claim the title. Arkansas ...

Microsoft is sponsoring a college football bowl game, with the first-ever "Xbox Bowl" taking place on Thursday, December 18 with Missouri State taking on Arkansas State. The Xbox Bowl is the ...

The first Xbox Bowl kicks off Dec. 18 in Frisco, featuring Missouri State vs. Arkansas State. Xbox promises themed game-day experiences as it enters college football sponsorship. The bowl airs on ...