For months, Google has maintained that the web is “thriving,” AI isn’t tanking traffic, and its search engine is sending ...

Search driven traffic used to deliver visitors and sales. AI is reducing those clicks and businesses that rely on educational content are feeling it first. For years, the formula for online business ...

"A major worry, backed by some individual datapoints, has been that AI overviews would lead to fewer people clicking through ...

An analysis by research firm Similarweb found that the number of people accessing major news sites from Google searches has dropped dramatically over the three years leading up to 2025. The Washington ...

Google's algorithm changes last year led to a plummet in search engine traffic for news websites and publishers, and even resulted in the bankruptcy of some independent publishers, including Turkey's ...

Google’s AI Mode and Overviews, rolled out in 2025, cut site traffic by up to 70%. Publishers adapt with high-quality content and diversified strategies. As Photography : Pexels Google's AI Overviews, ...

The rollout of Google's AI summary function has sparked notable decreases in traffic for numerous media websites, raising concerns among publishers about a "Google Zero" era where users bypass ...

The world of SEO has changed, especially with the rise of zero-click searches, where users get their answers directly on Google’s search results page without clicking through to any websites. A study ...