Hagen released the annual report from Tourism Economics this week (Jan. 21, 2026) during the state tourism conference. The ...

Nearly 15 million people visited South Dakota in 2025 – and during their visits, they spent almost $5.2 billion.

South Dakota’s tourism industry posted all-time highs for 2025.

RAPID CITY, S.D. — South Dakota’s tourism industry posted modest growth in 2025, ending a challenging year with nearly 15 ...

SIOUX FALLS, S.D. – As South Dakota's visitation rates and related spending keep rising, local small business owners see an opportunity to find their niche in the state's second-largest industry.

Last year, tourists spent over $5 billion in South Dakota — a record for the state. However, this year concerns are growing that tourism will drop off due to economic uncertainty, inflation and ...