Prime Video exceeded expectations for many within the NASCAR industry, including NASCAR itself, in terms of audience figures.

Amazon Prime Video has officially taken the wheel in NASCAR’s latest media revolution, and it’s not just about where fans watch races, but how they experience them. As part of NASCAR’s new ...

Prime Video averaged 2.16 million viewers for its five NASCAR Cup Series races this season. This marks the first year the ...

NASCAR has a new television partner beginning this weekend at Charlotte.. Amazon Prime Video will broadcast the next five Cup Series races, starting with the Coca-Cola 600 on May 25.. Prime Video ...

Prime Video completed its first exclusive season of NASCAR Cup Series coverage, averaging 2.16 million ... Read More ...

NASCAR’s streaming test on Amazon Prime drew highs, lows, and debate—was it progress or a risky gamble for tradition?

NASCAR Mexico Series President and CEO Jimmy Morales, from left, NASCAR driver Daniel Suarez, of Mexico, Ben Kennedy, ...

By JOE REEDY Even signing with Prime Video to be one of their analysts, Carl Edwards admitted he was wondering if NASCAR fans would know about the sport’s shift to streaming for five races on ...

NASCAR has a new television partner beginning this weekend at Charlotte.. Amazon Prime Video will broadcast the next five Cup Series races, starting with the Coca-Cola 600 on May 25.. Prime Video ...