Marketing managers play a key role in the success of a business by leading a team and creating a marketing strategy that meets the goals of the organization, either by maximizing profits or building ...

Marketing managers or officers are focused mainly on the practical application and management of an organization's marketing operations. For marketing managers to be efficient and effective in ...

Marketing in the digital age is a whole different beast from “Mad Men”-era advertising dominated by TV, radio and print. If you don’t know how to reach and strike a resonance with an online customer ...