Lego’s new building set for girls is sparking outrage among gender-equality advocates. The classic playtime favorite is typically gender-neutral, but the new Lego Friends line is catered to girls with ...

LEGO will soon be rolling out a line of toys targeting girls. Already a popular toy company in the boy segment, the company is hoping to attract "the other 50 percent of the world's children." The ...

The LEGO Group announced at an invitation-only media event in New York City, Friday, its plans to relaunch a decade-old LEGO Friends product line in an effort to be more inclusive and represent ...

The first female minifig — those 4-centimeter people with the yellow jugheads — to appear in the January 2012 LEGO catalog is a doctor ably holding up the back end of a stretcher with her male ...

Opinions expressed by Entrepreneur contributors are their own. LEGO, the popular building toy company, announced Sunday that it is launching a “Ready for Girls” campaign after commissioning research ...