Upcycled, biodegradable, ethically sourced, zero-waste. There are plenty of sustainability buzzwords that float around brand marketing today. With companies being aware of making these more ...

When Larissa Adamiec, clinical associate professor in the Purdue University White Lodging-J.W. Marriott, Jr. School of Hospitality and Tourism Management’s Division of Consumer Science, was about 6 or ...

As industrialized food markets harm the environment, sustainable food systems emerge as an effective solution. This includes reducing the distance between where the food is produced and consumed, ...

The consumer packaged goods (CPG) industry is characterized by rapid market changes, evolving consumer preferences and the need for operational efficiency. Reaching billions of consumers with ...

Last year, AI clearly moved from novelty to expectation. Hyper-personalisation ceased to be optional and became a competitive baseline, brands that failed here struggled to retain relevance. Studies ...

It’s no surprise that the role of alcoholic beverages has drastically changed in North America over the last couple years. Fueled by a period of increased alcohol consumption during the COVID-19 ...