In a new move blending gaming and commerce, Sam’s Club, a subsidiary of Walmart, has launched an integration with Roblox that allows players to unlock real-world deals through gameplay.

Gap will launch a virtual, purchase-free experience in Club Roblox, a role-playing, user-generated world build on the Roblox gaming platform, per details emailed to Marketing Dive. A collaboration ...

Roblox has had many big business relationships over the last several months, and now, Sam's Club is joining in on the branding opportunity.

Walmart is now launching a new interactive initiative within the virtual gaming world that invites players to unlock real-world membership deals for its subsidiary, Sam's Club.

Telekom Electronic Beats has entered the Roblox metaverse today with the launch of its virtual club experience, Beatland. Deutsche Telekom is the first telecommunications company to have created a ...

FC Barcelona has joined forces with Roblox, the leading digital platform for the creation of online videogames for children and teens with more than 90 million users around the world, allowing ...