How a pair of Star Wars Crocs and a viral group chat led LSU’s Jake Brown to score a unique NIL deal, and a championship ...

Deion Sanders’ Daughter Inks NIL Deal to Support a Heartfelt Mission originally appeared on Athlon Sports. Deion Sanders has ...

WILLIAMSPORT — A former Penn State basketball player says he was offered a $60,000 Name, Image and Likeness (NIL) contract ...

Here are the 10 women's college basketball players with the highest NIL valuations entering the 2025-26 season.

We take a look at the top eight NIL valuations coming into 2025 according to On3. Where do Ohio State players land?

Purdue guard Braden Smith is one of five finalists for the NIL Store's Highest Earning Male Athlete for 2025. He was the Big Ten Player of the Year as a junior.

The University of Wisconsin and its NIL collective VC Connect filed a joint lawsuit on Friday against the University of Miami ...

The landscape of college athletics is undergoing a seismic shift with the rise of name, image, and likeness (NIL) rights. As ...

Thomas Castellanos is determined to prove his doubters wrong this fall following a transfer to . The starting quarterback ...

In 2021, the NCAA began allowing college athletes to earn money via their name, image and likeness (NIL) rights. Millions ...

Bill Paulos is happy there will be more oversight, that the House v. NCAA settlement demands more scrutiny of name, image and likeness deals within college athletics; that a centralized clearinghouse ...