Discount airline’s shares rise as Jefferies analyst upgrades the stock, citing an earnings boost from luggage fees.

Beginning Wednesday, Southwest passengers will no longer get two guaranteed free checked bags when purchasing a flight. That ...

Southwest CEO Bob Jordan said changes like scrapping its signature policies of unassigned seating and "Two bags fly free" ...

The decision by Southwest Airlines Co (NYSE: LUV) to introduce baggage fees is expected to significantly boost its profits, ...

"Southwest literally trademarked 'bags fly free' and built entire advertising campaigns around being different from other ...

Southwest Airlines has revealed how much checked bags will cost customers, as the carrier's new fees go into effect this week ...

Southwest Airlines ends its free checked bags policy starting May 29, implementing $35-45 fees while preserving perks for ...

Southwest Airlines passengers who book before May 28 can still avoid checked bag fees, before the big change takes effect.

Southwest Airlines has made major changes to its policies in recent months, with almost all of them going into effect ...

Customers of Southwest Airlines Co. may gripe about paying what was formerly free for decades — but at least one Wall Street analyst believes it will boost the company’s profits and its stock ...

Customers of Southwest Airlines Co. may gripe about paying what was formerly free for decades - but at least one Wall Street analyst believes it will boost the company's profits and its stock price.