A t the Bernstein 41st Annual Strategic Decisions Conference, Southwest Airlines CEO Bob Jordan outlined the extensive ...

For years, Southwest Airlines stood apart from other airlines by not assigning seating. The open seating arrangement has now ...

The CEO of Southwest Airlines has defended the airline and its changes despite passenger outrage over the elimination of free ...

Southwest CEO Bob Jordan said changes like scrapping its signature policies of unassigned seating and "Two bags fly free" ...

Earlier this year, Southwest Airlines made the controversial decision to end its longstanding policy of allowing two free ...

Southwest's new $35 bag fees violate core behavioral psychology principles, potentially costing more in customer loyalty than ...

Southwest announced Tuesday it will start levying on its passengers a $35 fee for one checked bag, and $45 for a second.

What they're saying. As expected, Southwest passengers said they were not happy. "The fact that they sent out an email about ...

Southwest Airlines ends its free checked bags policy starting May 29, implementing $35-45 fees while preserving perks for ...

May 28 is the day Southwest Airlines starts to charge for checked baggage. This represents a significant change for the ...

Southwest’s most iconic perk end Tuesday. While it has received flak from customers, executives hope bag fees will shore up ...

Southwest Airlines has ended its decades-old “bags fly free” policy, where passengers were allowed two complimentary checked ...